Men's

Every once in a while on a summer day, ya get a cool breeze whip across the desert sand. That cool breeze turns to clouds, and clouds turn into a...

Ah, the Gila Monster, also known as the "Monstruo de Gila." This reptilian beast is shrouded in mystery and often misunderstood. Legend has it that its breath is so foul...

Out in the vast, rugged desert with nothing to keep you company but the wisp of the wind, the call of a distant quail, and the yipping of coyotes echoing...

The Velicowrangler is a cowboy unlike any other. He rides the fierce and mighty velociraptor, a prehistoric creature that none have dared to tame. Believe it or not, he once...

They say “close” only counts in horseshoes and hand grenades, but the similarities between the two don’t end there. They’re both bad activities for first dates, inappropriate stocking stuffers, and...

Every day a thousand people call Texas their new home and every day they get to learn that life is a little different around here. Along with that, there’s more...

Heard it on the radio, thought it sounded Western. Put it on a shirt, definitely was Western. 

Everything’s better con lima. Cerveza, tacos, hell, even this shirt… That’s why we made it a real nice shade of green. So you wouldn’t have to go ruin it con...

Legend has it that El Jefe once went on a journey by himself in which he retreated into the woods for 3 weeks without food or water to receive inspiration...

Legend has it that El Jefe once went on a journey by himself in which he retreated into the woods for 3 weeks without food or water to receive inspiration...

The dusty ol’ mountains and valleys of the fabled Chihuahuan Desert in far far West Texas sing a ballad of adventure and prospect to many a wayward soul. Conquistadors, outlaws,...

Some of you may remember a little hat we had a while back called the "Amigos hat." Well, this is sort of the new and improved version of that design (although this was...

It’s the moment that makes it all worth it. The two miles you hiked back to that one spot you’ve always wanted to get to. The flies you spent hours...

It’s a bit aspirational, but every time you throw this sucker on you’ll be wishing you were staring at your favorite mountain range. In our case, that would be Mount...

Rancho de Sendero isn’t necessarily a place, per se, but more of a sophisticated social construct. Basically anywhere there are amigos gathered, tacos eaten, and cervezas consumed. It could be in the rolling...

As advertised. Now that's just good clean fun, don't care who you are...

Trippy, Texas, Hill Country vibes. Speaking of… how many inadvertent Provision Co’s can we dance around? It was a mouth full in 2014, and it still is, but they’re multiplying...

Some of you may remember a little hat we had a while back called the "Amigos hat." Well, this is sort of the new and improved version to that design (although this was what...

Some of you may remember a little hat we had a while back called the "Amigos hat." Well, this is sort of the new and improved version to that design (although this was what...

A covered wagon pulled by an old mule rumbles along the dusty trail leading into town - the figure driving keeps his head low and the sun out of his...

Legend has it that El Jefe once went on a journey by himself in which he retreated into the woods for 3 weeks without food or water to receive inspiration...

Bighorn sheep skulls are thick and bony to help absorb the impact of constantly ramming their heads together during mating season. This shirt's made of a high quality cotton blend and is...

The dusty ol’ mountains and valleys of the fabled Chihuahuan Desert in far far West Texas sing a ballad of adventure and prospect to many a wayward soul. Conquistadors, outlaws,...

An iconic western "bad guy" from an iconic western kick ass movie deserves an iconic slap yo mama slick tee.

Don’t worry about getting older there, amigo. We may not all be spring chickens anymore, but the fun can keep going and the tacos can keep flowing.

It’s the moment that makes it all worth it. The two miles you hiked back to that one spot you’ve always wanted to get to. The flies you spent hours...

Anyone that’s ever said “this ain’t my first rodeo,” has more than likely never been in a daggum rodeo. Now, maybe they’ve watched one? Maybe they watched 3-4 in their...

Rancho de Sendero isn’t necessarily a place, per se, but more of a sophisticated social construct. Basically anywhere there are amigos gathered, tacos eaten, and cervezas consumed. It could be in the rolling...

The logo, the namesake, the brand. This shirt is Sendero, and Sendero is for the amigos.

The logo, the namesake, the brand. This shirt is Sendero, and Sendero is for the amigos.

The logo, the namesake, the brand. This shirt is Sendero, and Sendero is for the amigos.

It’s a bit aspirational, but every time you throw this sucker on you’ll be wishing you were staring at your favorite mountain range. In our case, that would be Mount...

Not many people remember who sang Rico Suave, but everyone will remember this tee.

Not many people remember who sang Rico Suave, but everyone will remember this tee.

Ol’ cowboys used to tell stories about The West and the famous desert paisano. How they would dance, distract, and dare to fight the deadly diamondback rattlesnake. Oftentimes the paisano...

The Durango Flannel is designed from the bottom up to fit like you're going to do stuff in it. This flannel represents everything we want in a fall shirt -...