A cowboy’s best advice was always, “Easy does it.” Now this isn’t just a phrase – it’s a way of life. Whether you’re wranglin’ cattle, fixin’ fence posts, or just...

On every stretch of road from Mexico to just south of the Great White North, you can find the ‘dillo. Every highway and byway is littered with ‘em. Except this...

Picture yourself sitting on the banks of the beautiful north country of the Río Grande: crisp mountain air, cold Lone Stars in the cooler, the perfect fly on your line....

That daggum bear didn’t know if it was fightin’ or flightin'—but it sure as heck didn’t know who was chasin’ it. A guy? On a buffalo? That’s right, nature’s most...

Sometimes, luck’s like a tumbleweed- shows up when you least expect it. But with a little “Buena Suerte,” you’ll find your way.

If you hear that Jake Brake purrin’, it might just be us. Sendero Express is guaranteed to haul anyone and anything, anywhere; in half the time as the other guys....

The undisputed king of the backcountry, built like a freight train on four legs with claws that could carve up a picnic basket.... or a daggum pickup truck. It doesn't...

High quality stickers from Sendero Provisions Co.

Unicorns may not be real, but midnight riders are the next closest thing and just as magical. Galaxy gallopers, star-bred stallions, milkyway mustangs, whatever you wanna call ‘em, they prance...

Legend has it that deep in the heart of Tejas, two skeletons come to life under the full moon. Known as "Los Viejones," these spirited ancestors, adorned in traditional attire,...

Legend has it that on the dustiest, loneliest nights in the old West, phantom cowboys would rise from their eternal rest for one last ride. These skeletons were just too...

For as long as we’ve kept this train runnin’ we’ve been inspired by the scenes, sights, and sounds of the Southwest. ‘Bout time we slapped a sweet Southwest pattern on...

This one’s for our boy Pecos Bill, a cowboy so badass he’s wrangled every manner of livestock from El Paso to Beaumont. But his most formidable opponent is still that...

Ever seen a cowboy ridin’ a giant chicken? No? Neither have we, but we dreamt it up and it looks “official” Western if you ask us.

A skull grins beneath an ‘ol Stetson brimFlames lick his helmet blue, defying death's whimWith hollow eyes he stares, a cowboy to the boneRidin' through eternity – wild and free,...

Just about every city kiddo that dreamed of bein’ a cowboy when they grew up started with a trusty stick horse. Complete with obnoxious neighing that'd make mama bust out...

Cowboys are known to make anywhere their oasis. Back in the day, a sun-baked vaquero and his amigos squinted at a pair of scraggly palm trees (or were they just...

We don’t want to be sticklers, but if you keep going West… technically… “Best In The West” really means “The Best In The World.” Humbly, the Cowboy Code would preclude...

“Never was a horse that couldn't be rode, never was a man that couldn't be throwed.” A wise ol’ cowboy told us this one day. Said once he understood it,...

Listen, everybody loves a good yardbird. They eat the bugs, keep ornery snakes away, and they don’t take no crap from no one. Yes, we know that’s a double negative,...

Y'all, pop on down to Sendero Bait and Tackle and get all the essentials! We got your nightcrawlers, jigs, crankbaits, motor oil, baby powder, hoosker doos, hoosker don’ts. Gotta apologize...

Everyone who spends enough time workin’ cattle can tell you that they've had some moments where they were an inch from death… or severe embarrassment. Times where they were close...

“Howdy Partner” is so 1800’s. “Howdy Dude” is in. Saddle on up, get them little doggies along, and welcome to the modern era of cowboy camaraderie. Or at least that’s...

You ever find yourself wandering through the desert, down to your last drop, ya best be careful. We’ve seen ornery Saguaros lookin’ for a stick up yell “Reach for the...

Somewhere between 3-4 in the morningNot a daggum soul in sightA ‘71 SS 454 El Camino tearin’ down the roadThere’s a storm movin’ in… tonight? Trying to rhyme here, give...

If Boot Scootin’ was written in 2023♫ Yeah, fancy boots, let's make a hoot, come on, baby, we're Western wearin'! Oh, rodeo, we don't know, never been but Yellowstone really...

Think it was June – round ‘47? – down near Eagle Pass… Ya know that good ol' cowboy, James VanDerHorn? Well he says he got woke up by a strange...

Rumor has it, extra terrestrial life forms didn’t originally come in peace. It wasn’t till they landed in Tejas and discovered Lone Star Beer and barbecue that they changed their...

The West is rough and rugged, amigos. If you wanna get your cattle from point A to point B and not step on an ornery rattler, brush up on some...

For some folks, a ride on the back of a bull lasts 8 seconds. Some don’t make it out of the gate. Hell, some never even stepped foot in the...

In the dusty ol’ Western town of Frontiersville, folks live by a simple code. It's a place where sharp tongues clash and tempers flare like wildfire. You can be as...

In the shadowy arroyos of the forgotten West, a lonely vaquero esqueleto stands. The sound of his bones haunts the midnight breeze with an enchanting melody. Draped in a turquoise...

The lone bandido criss-crosses the galaxy, having traded in his trusty steed for a spacecraft, he is on the search for somethin’. Who’s to say what it is… Maybe memories...

The Velicowrangler is a cowboy unlike any other. He rides the fierce and mighty velociraptor, a prehistoric creature that none have dared to tame. Believe it or not, he once...

They say “close” only counts in horseshoes and hand grenades, but the similarities between the two don’t end there. They’re both bad activities for first dates, inappropriate stocking stuffers, and...

Heard it on the radio, thought it sounded Western. Put it on a sticker, definitely was Western.